Something that I really appreciate about this mascara is that it provides a natural but lifted effect. It‘s not super dramatic but you definitely tell a difference. The amount of length and separation you get from a light application is perfect for everyday use.
Another feature that stands out is the longevity of it. This mascara will genuinely last all day and I won’t have to worry about it flaking or smudging and I can put it on in the morning and forget about it which is a huge deal for me.
The Specs & What They Mean
This mascara took home an award for best mascara, and is hypoallergenic, and safe for sensitive eyes and contact lens users. I know that sometimes mascara can be irritating to the eyes, so for those people, they designed this mascara using an award winning formula that is 12-hour wear to stand the test of time. The dual-sided brush separates and gives a natural effect. The brush also works as a lash comb which is an awesome feature.
Because the product contains ingredients such as Arginine and Biotin that support the health of your lashes you don’t have to feel bad about wearing it and because it is also free from fragrance, gluten, silicone, and talc. Animal lovers can use it too because it’s been approved by the cruelty-free standard and the ophthalmologist approved standard. The color After Midnight is what they describe as soft black, and ILIA also has this in rich brown if you want a more soft look.
The bottom line
What works
- Natural but noticeable enhancement
- lasts all day without flaking or smudging
- good lengthening and separation with minimal effort
Verdict: I would recommend this mascara to people looking for a more natural look that will last them all day without any worries.
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ILIA – Limitless Lash Mascara | Lengthen, Lift, Separate | 12-HR Wear | Flake + Smudge-Resistant | Conditioning Ingredients | Safe for Sensitive Eyes, Clean, Cruelty-Free (After Midnight | Soft black)See price on Amazon →
