I featured the NYX Can't Stop Won't Stop Contour Concealer in Light Ivory video above because it is one of my favorite everyday concealers. I love how quickly I am able to get my daily makeup done and how effectively it covers what I need every day.
I love this concealer. I reach for it the most when I need to do my makeup and leave the house quickly. I really love using it to brighten my under eyes since I always need that extra brightness. I really need it most in the morning and it does that so well and is a quick add.
I also love the versatility. It is not just for under eyes. I put some over the red spots on my face like around my nose or the red spots on my cheeks. I always like quick blends when I'm not putting on a full face makeup look. And the price point is so good!

I really love how easy and affordable my everyday makeup looks can be since I can get it at any drug store. I can easily recommend it to anyone because it is so accessible.
The Specs & What They Mean
The concealer has an advertised 24 hour full coverage, waterproof matte finish. That should explain why it stands up to a long day with minimal makeup. The formula is creamy, which is why it’s so easy to blend. Being part of NYX’s Can’t Stop Won’t Stop line, it has shades corresponding to the foundation range, so if you use that foundation, matching shades should be easy. Also, if that matters to you, the brand is PETA certified cruelty free.
The bottom line
What works
- Great for quick everyday brightening
- Versatile for concealing redness in multiple areas
- Drugstore price point
- Easy to blend
What doesn’t
- None noted in my experience
Verdict: I would suggest this if you want a cheap and decent concealer for daily brightening and spot concealing.
NYX PROFESSIONAL MAKEUP Can't Stop Won't Stop Contour Concealer, 24h Full Coverage Matte Finish – Light Ivory$8.65See price on Amazon →